Original article written by Bruce Hadley, Founder — softwareCEO
Falcon Capital Partners, based in Radnor, PA, has helped more than 200 technology CEOs find a path to liquidity (and, sometimes, retirement) via mergers and acquisitions. Managing Director Mark Gaeto has more than 25 years of experience in IT, as an owner, senior executive, sales executive, investor, and advisor. We figured he’d be a good guy to ask about the most common mistakes software companies make when they’re courting buyers.